The Courage to

Direct and personal, empathetic and efficient - our consulting comprises an effective mix of creative and analytical expertise combined with experience and insights from large companies and agencies. We develop the individual solution that suits you. We invite you to benefit from us and our network!

How can we

Benefit from our experience in anticipating, observing and analyzing market developments and ever-changing trends. We know how essential a deep understanding of social and technological change is for the development of business models, brands and companies. As the partner at your side, we help to position your brand strongly, prepare your organization for the future, and support your transformation in the long term. Finding innovative, qualitative and profitable solutions is what drives us. In doing so, we put people at the center and design business models also with a new ethical focus in mind.

In these four phases, we develop a robust strategic framework with individual solutions to meet your demands. We create and accompany measures for short-term implementation as well as long-term transformation processes.

Strategy & Development
  • Digital transformation
  • Business model development
  • Organization and Process Management
  • Agile transformation/ New Work
  • Change Processes
    and Management
  • Culture Change
  • Innovation
Content & Concept
  • Publishing and content strategy
  • Development, realization and management of print and digital products
  • Positioning
  • Storytelling
  • New publishing formats (B2B, B2C)
  • Corporate publishing
  • Concept and journalistic content
Communication & Marketing
  • Development of communication and marketing concepts
  • Strategic and content planning
  • Business and editorial
  • Digital transformation
  • Media mix and channel selection
  • Implementation and organizational consulting
Interim Management
  • Management of in-house projects
  • Business development
  • Editor-in-Chief
  • Editorial management
  • Process and workflow management
  • Organizational development
  • Leadership of teams during succession search

About us


Management, media and communications professional through and through: After more than 20 years as an executive and editor-in-chief in internationally active media companies, Gabriele Mühlen founded her own consultancy GMC - Gabriele Mühlen Consult.

Her passion:

To discuss and explore current as well as future-oriented issues with a fresh and objective view and to offer solutions and expertise. Her consulting hones in on strategic and content solutions for companies, agencies and publishers, focused on digital transformation, innovation, organization, communication. She manages projects from development to implementation, offering the full package from think tanks to the conception of innovation processes to implementation as well as internal and external communication.  She also advises on individual topics, especially in the food and lifestyle sector. She is a journalist and manager with a background in both the humanities and economics. 

Gabriele Mühlen’s expertise draws on an effective mix of creative and analytical thinking, combined with experience from agencies and large media companies. 

Comprehensive network

In order to be able to offer you customized and complete solutions, GMC – Gabriele Mühlen Consult works with an extensive network of experts and service providers from related disciplines. This network is constantly being expanded, for example from the areas of market research, futurology, advertising, sales, as well as producers from the field of content creation.


Creative mind

with strategic strength, excellent communication and people skills, entrepreneurial vision  deep insight into the creation, development and lifespan of trends.

Personality with strong implementation skills

and extensive experience – most recently as editor-in-chief and manager of renowned media brands as well as central editorial offices – at leading German, internationally active media companies (Hubert Burda Media, Bauer Media Group)

Profound knowledge

in the areas of strategic as well as creative further development of products and teams, development of new revenue sources, 360° content management, production and procurement, human resources management and development, interface management and digital transformation

Founder and managing partner DELAFOOD GmbH

Company for publishing and communication products (print & digital) in the food area, B2B and B2C

Bauer Media Group

House of Food (until 2020): Management of up to 80 permanent employees, building of a “company within a company”, synergetic consolidation of magazine brands, central editorial office, production and new business. Development of new brands and business areas. Editor-in-chief of 12 titles including LECKER, LECKER GOOD FOOD, kochen & genießen, GOURMET TRAVELLER

Hubert Burda Media

Content Agency Food (until 2018): Management of brands and central editorial office, restructuring of editorial offices, development of digital workflows and communication, development of influencer relations and new brands. Editor-in-chief of ARD/Mein Buffet Magazin, FOODBOOK etc.

Advisory Board

Consulting in the field of innovation and digitalization. foodlab: coworking space for startups, test kitchens for food innovations, media studio and pop-up space for new restaurant concepts

Speaker, workshop moderator

Medientage München/VZB, House of Food Trendtag, Innolab, Rock the Blog/Cebit, blogger events.
Topics: digitalization strategies, the key to digital transformation and disruption, the drivers of innovation, change the work, the new publishing, ideas about communication, storytelling – main asset to success, how to influence and work with influencers etc.

Jury member

LECKER Liebling Award (2018-2020), REWE Startup Award (2019), Food Blog Award (2015)

Academic Credentials

2021 she received the certificate on “Digital Disruption: Digital Transformation Strategies” from Judge Business School, University of Cambridge, 2014 her Executive Master of Business Administration (MBA) with focus on General and Media Management from Steinbeis Hochschule Berlin / School of Management and Innovation, SDA Bocconi, and NYU Stern. In 1997, she completed her university education as Magistra (M.A.) in Political Science, History and Literature from Christian Albrechts University in Kiel, Germany

And why US?

Customized solutions

Whether you want to develop new business areas, reshape your organization, set up or reorganize a department, need a content strategy, require communication support, or want to create new media products – we apply our knowledge and methods precisely for you and tailor everything to your corporate goals.

Direct and personal

You can rely on the personal contact and quality of advice, as well as complete discretion.

Relevant network

We have a large network of relevant experts, specialists and freelancers who can be consulted as needed. The partners are selected precisely and are always in personal contact.

Dynamics & expertise

We continually monitor the developments of the market and trends and focus on transparency and competence. A young, dynamic company combined with the expertise of the founder and her network make GMC – Gabriele Mühlen Consult  the perfect partner for clients in various industries. We find creative solutions – always with a focus on profitability and added value of all measures.

Direct and personal

You can rely on the personal contact and quality of advice, as well as complete discretion.

Relevant network

We have a large network of relevant experts, specialists and freelancers who can be consulted as needed. The partners are selected precisely and are always in personal contact.

Time for change

We grow together. empathetic. efficient. effective.

We grow together. empathetic. efficient. effective.